Shoppers lined up Saturday before 6 a.m. — in the falling snow — drinking coffee served by president Jeff Warner and his niece Meg. After the doors opened at 7, people slapped SOLD tags on anything from a replacement microwave to a full, pro-style kitchen with steam laundry.
Still, the weather slowed our traffic a bit from normal warehouse sale levels, which meant two things:
Fewer cookies eaten by customers and more cookies eaten by those of us working as cashiers (oops!)
A bunch of discount appliances still need good homes
Even if you were deterred by the weather (or the Vikes) and couldn’t make it out to us this time, you can still help these lonely appliances by taking advantage of the low prices on our leftover inventory. Appliances will be making their way back to our stores, especially our Minneapolis appliance outlet.
Thanks to everyone who made this another successful sale. Everyone in our company pitched in for this, so the appreciation ran deep from our employees to our customers.
On a personal note, I realized once again why this sale is my absolute favorite day to work all year. I met so many of our great customers, who shared their stories and excitement with me — it’s really a treat for me, so thank you 🙂
When we offer our Facebook fans a chance to save another $25 on top of the pretty good deal to be found at our Extreme Warehouse Sale this Saturday and Sunday, I call that impossible to pass up.
Like us on Facebook, and you’ll find our Coupon Giveaway Event on our wall. Our fans who RSVP for that event will get a message tomorrow (Friday) with a link to a $25 coupon to print out and use on an order $500 and up either Saturday or Sunday.
Have you been to our Extreme Warehouse Sale before?
Do you use coupons?
What are you looking to save big on this time?
We’ll have thousands of appliance deals on hand for Warners’ Stellian’s (now-famous) Extreme Warehouse Sale, taking place 7 a.m. to 5 :30 p.m. Saturday, Nov. 13 and 10 a.m. to 5 p.m. Sunday, Nov. 14.
No matter how many people come to our warehouse sale door this week and call our sales line, there’s absolutely no early shopping allowed. But…I can give you a sneak peek of the deals smart shoppers will be snapping up at our St. Paul appliance warehouse (550 Atwater Circle, 1 miles north of I-94 & Dale).
What is it with us Midwesterners and our deal-bragging? You know: upon receiving a compliment we gloat about the gasp-worthy low price we got it for, unsolicited. Perhaps it’s because we fancy ourselves pro deal hunters.
But our Extreme Warehouse Sale 2010 this Saturday and Sunday is no Macy’s clearance rack. I’m talkin’ big-ticket items at huge discounts: you need to prepare a bit. The savings are so hot, all sales are final.
Luckily for you, I’ve compiled the secrets of the pros — tips that will prepare any appliance rookie for the big league.
Before the sale
Measure your space
Don’t learn the hard way: there is no “standard” in appliance sizes. Use a measuring tape on the available space — not the existing appliance — and write down dimensions to bring to the sale.
Also — and this is HUGE — measure the width of the doorways and staircases the appliance will need to travel through. Some door frames can be removed, but it’s often that someone buys a washer only to find it doesn’t fit down her narrow basement staircase.
Know your fuel type
This might seem obvious if you’re buying a cooking appliance like a range or cooktop (is it flat, coiled or does it have grates? Duh.). But you should double-check whether you have a gas or electric hookup when buying a dryer or oven.
Consider your hinges
For example, some refrigerators on sale will be left hinge only. Wouldn’t it be terrible to find a great deal on a fridge only to get it home and not be able to open it? Also know what side you want the hinges on a front-load washer and any type of dryer, in case there’s an option.
Do some research
We’ll have more than 2,000 appliances available at the start of the sale, so have something in mind to avoid frustration. The best tip? Know what you like and don’t like about your existing model. Check out our website for more ideas on what features are important to you.
The day of the sale
Bring a hauling vehicle
Usually, we offer free delivery on purchases $499 and above, but this sale is anything but usual. Our warehouse is full of products, so we encourage customers to take their purchases with them the day of the sale. We’ll help you load it up and everything.
If you do choose to have it delivered, it’s $75 and you must take delivery within 14 days.
Know your schedule
We’ll arrange for delivery and any installation for built-in appliances (available for additional charges) at the time of sale. We’ll call you the day before the delivery with an AM/PM estimate and our crew can call you before they arrive if you need to meet them at your house.
Pack a stroller
Our warehouse is a warehouse. It’s clean and safe, but it’s also big and crowded and without a play area. Strollers work well to keep small children nearby when you’re shopping the selection.
Receive delivery/install time estimate
You’ll receive a call with an AM/PM estimate the day before your scheduled delivery and/or install.
Apply for rebates
You could qualify for even more savings by rebate. Once you receive your product, you can fill in the serial number (the delivery crew can help you locate this) on your rebate forms and submit them promptly, as they expire.
Read your manual
Knowing your new product can help you save time and improve the quality of your cooking and cleaning. Stow it somewhere memorable to refer to for troubleshooting and general operation questions.
Don’t ignore accessories
If you get a dishwasher, buy rinse aid to help dry your dishes. If you buy a smooth-top electric range, you’ll want cooktop cleaner to keep it looking new. The water filter in your fridge will need to be replaced every six to 12 months. And please, for the sake of your breathing, don’t overstuff your vacuum bags!
Twin Cities Live reporter Emily Engberg visited the Warners’ Stellian warehouse to talk to Bob Warner, operations director, about our waste reduction initiatives, including our appliance recycling and Styrofoam and cardboard recycling programs.
OK, so it’s not exactly magic, but that 2-feet-long area highlighted by the green bar is the product of those three boxes of cardboard waste. Pretty amazing, huh?
We think so. That’s our new densifier, which grinds up the bulk Styrofoam from appliance packaging and converts it into a form that can be reused as another product, while reducing it by a 20:1 ratio. Waste Management used to haul off our 40-yard waste roll-off container about every four days. Now, we’re down to about once per month!
The process is EXTREMELY labor intensive. The Styrofoam must be completely clean for the densifier to work properly. This means no tape, no staples and no cardboard pieces.
Appliance and cardboard recycling have been a part of our mission for many, many years — but we wanted to do more, my uncle Bob Warner said (he’s leading Warners’ Stellian’s recycling efforts). “We’re moving beyond recycling pop cans. Whatever we generate that we can recycle, we’re doing.”
wood (many appliances still come with wooden pallets)
plastic shrink wrap (a local nonprofit hauls it to sell for reuse. Win-win!)
plastic/metal banding (miles of it, seriously)
We’re proud of the fact that we’re WAY ahead of the curve for an independent retailer of our size.
Last month, a vice president of Frigidaire/Electrolux toured our warehouse here in St. Paul and commented that only two or three facilities on par with ours exist in the independent network nationwide.
“It’s very labor intensive to sort, and it’s not a profitable endeavor — especially at this point — for us,” Bob told me. “But the motivating factor is doing the right thing.”